Big News! Salesfusion is Now Part of Sugar (Three Big Advantages for You)

21/05/19 11:11 AM By Tin - Comment(s)



Have you heard? The world is close to capturing 1.7 megabytes of data for each person on the planet every single second.


That’s not even the crazy part. 


For most companies today, very little of that data is being put to good use. Despite the tremendous amount of available customer intel, nearly ...

Increase Productivity with Actionable Insights in Hint 5.1

14/05/19 11:42 AM By Tin - Comment(s)



Our next version SugarCRM Hint 5.1 is now generally available! Hint provides a wide range of important, useful and actionable insights, uncovering key information at every stage of your sales, marketing, and customer service cycles. Version 5.1 focuses on increasing productivity and efficiency, to h...

11 Resources That Will Improve Your Sales Skills

07/05/19 11:48 AM By Tin - Comment(s)



Even though we live in a world that’s dominated by rapidly evolving technology, plenty of businesses are still very skeptical about every new advancement. For instance, old-school tactics are surprisingly common in sales. These “traditions” include paper contracts, siloed record-keeping, and in-pers...

CRM Blueprint Series: Sales Automation Webinar Recap

30/04/19 04:06 PM By Tin - Comment(s)



This week marked the latest installment of our CRM Blueprint Series of webinars aimed at helping businesses of all shapes and sizes build more modern, effective CRM initiatives. This edition focused on the core tenets of a modern sales automation solution.


In the webinar, we discussed how important i...

Five Important Questions to Ask Yourself Before You Renew Your Legacy CRM Vendor

22/04/19 06:57 PM By Tin - Comment(s)



What do a bedside shelfie, bit-coding robot, and a Gremlin chia pet have in common with your legacy CRM vendor? A lot! 


Don’t you love those vendors that push everything you think you might want, but offer little or nothing you actually need? Let’s be honest, who doesn’t want a bedside shelfie t...

Say Hello to Sugar 9

16/04/19 04:35 PM By Tin - Comment(s)



Last week we hit a major milestone at SugarCRM with the release of Sugar 9. Sugar 9 encapsulates all of the awesome new features and additions to the product we’ve added over the past year.


Empowering our customers to accelerate sales from first call to go live is at the heart of our new Sugar 9 rele...

What You Can Achieve with a Manufacturing CRM

09/04/19 02:58 PM By Tin - Comment(s)


This means it’s no longer enough to simply produce great product. If you’re not at least thinking about opportunities around servitization, direct-to-consumer relationships, and other trends, you may be at risk of falling behind.


Staying competitive is no easy feat. The landscape is riddled with chal...

4 Ways CRM Will Improve Your Customer Experience

26/03/19 11:07 AM By Tin - Comment(s)



There are many trends on the horizon that may pique your interest as you develop your business strategy to stand out amongst your competitors. Technologies like artificial intelligence with natural language processing or machine learning, block-chain-based services, and the Internet of Things (IoT) ...

Is Net Promoter Score still a relevant success metric?

12/03/19 04:48 PM By Tin - Comment(s)



What is NPS?


Back in December 2003, business strategist Frederick Reichheld published an article in the Harvard Business Review entitled The One Number You Need to Grow. The article introduced the concept of the Net Promoter Score (NPS) and gave way to how many companies, now including the likes of S...

5 Steps to Better Conversion Rate Optimization

05/03/19 01:51 PM By Tin - Comment(s)



At SugarCRM marketing we spend a significant amount of time on conversion rate optimization.


What is it?


Conversion rate optimization (CRO) is a system of increasing the percentage of website visitors who take a desired action.  Typically, we focus our goal conversions on form fills, aka leads.


We...

Why Your Sales Team Isn't Using Your CRM

25/02/19 02:40 PM By Tin - Comment(s)
Using a modern Customer Relationship Management (CRM) tool is a must for any business that wants to take customer satisfaction and revenue to the next level. A CRM can skyrocket sales and build solid long-term customer relationships.

Understanding and overcoming employee disapprobation is key to chan...

Challenges to Expect with Change

19/02/19 11:22 AM By Tin - Comment(s)


Most organisations at some point will overhaul or replace major systems or technologies. And when this happens, common challenges can arise with adoption across users who are not fully prepared for the change they’re going to experience. There are 3 common challenges that I’ve seen and experienced t...

A Blueprint for CRM Success: Additional Insights and Replay Available

04/02/19 02:27 PM By Tin - Comment(s)



Yesterday I hosted a webinar titled “A Blue Print for CRM Success,” where I outlined some of the key elements of planning and rolling out an effective CRM strategy. We discussed the importance of building a differentiated CRM initiative inside your organization; one that allows your company to stand...

How to Influence Sales Cycle Length

28/01/19 07:17 PM By Nico - Comment(s)

In an earlier post on the topic of Sales Velocity, I covered an important and overarching success metric that focuses one thing: How much revenue can you expect to bring in each day? The Sales Velocity equation looks at four things: 1) number of opportunities in pipe, 2) average opportunity value, 3...

Staying Relevant is the Key to Business Survival

22/01/19 10:45 AM By Nico - Comment(s)

The minute your business loses its relevance is the minute it dies. Just ask Toys R Us, which was forced to close all 735 of its US stores and many more around the globe last year after failing to keep up with changes in their industry and in the expectations of consumers.


The Deloitte Consumer Revie...

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